About 18 months ago my wife and I began searching for our first home together. We spent most of our time searching through pages upon pages on Zillow.com, as I’m sure a lot of potential homeowners do. As we were searching, one thing really stuck out to me. There are a lot of really bad photos of homes on the market. You would think someone would want to showcase their biggest investment and most valuable asset, but that really wasn’t the case. There were a lot of times if the images were bad enough, we didn’t think twice about that house and just moved on to the next. So as a recent purchaser of a home, I know how important a good picture really is to help get top dollar for that home. My own experience has led me to try and improve my techniques and skills in this area of photography.
I like being able to help listing agents, their sellers, and the future owners of those homes. Having quality, professional photos is an essential part of the home buying/selling process. Here are a couple examples of the difference between using a professional (Me) and not using one…
To me, there are two main differences in these photos:
1) I try to use as much natural light in my photos as possible. I leave my camera on a tripod and take long exposures, normally one to two seconds total. Natural light looks so much better than florescent or incandescent in my opinion. Most agents are confused when I tell them that I want to leave all the lights off in the house, but they understand when they see the final product.
2) I use a wide angle lens, the Canon 17-40mm 2.8L. This lets me get a much larger field of view, and makes the room appear larger as well. It lets me get into tight spaces like half-bathrooms and still get a quality image. I also generally shoot from a lower angle, which tends to show more of the floor, which again makes the room appear larger
Here are two images that help illustrate #2. The first is a bedroom that I shot from a very low angle; the second is a small half-bath on the main floor of a house
When I first starting getting into photography I never would have thought real estate work would be something that I would become interested in. Fast forward to today and I think I have a real eye for it, and I actually enjoy it taking these shots. If anyone has any questions feel free to email me, and If anyone reading this is a real estate agent then I would love to work with you some day.
Here are a few more of my favorite real state shots…